Google Ads video guides
The full Google Ads setup in video form. Watch top-to-bottom and follow along.
Prefer the long-form written walkthrough? Google Ads has every step in text, with mockup screenshots.
Step 1 - Connect Google Ads
Connect Google Ads to TrueMetriks with one Google sign-in.
Video guide
Step 2 - Pick the customer account and create conversion actions
Import the Google Ads account this site uploads to, then add a conversion action goal for each event you want to send. Pick a category and name it, click Create goal, then click Save changes. The same flow handles custom-named goals.
Video guide
Step 3 - Test that conversions are flowing
Before you trust the integration for real campaigns, fire a test conversion and watch it land inside Google Ads diagnostics with your own eyes.
Video guide
Remove or recreate a goal
Remove a goal to stop uploading to it, or remove a conversion action inside Google Ads and recreate it for a clean rebuild that keeps its prior data. Full step-by-step is on the main guide.
Video guide
Product filter
A Purchase goal can fire only when a specific product was bought, instead of on every Purchase - useful when you want Google Ads to optimize toward one product (for example a high-margin upsell). It is the same product filter as on Facebook; the video below walks through how it matches. Full details are on the main guide.
Video guide